Reputation Manager


Last Updated: 4th December 2018 (over 3 years ago)

Address
Canada

Category

E-mail
Locked

Gender
Female

Age Range
25 to 34

Qualification Level
Masters

Languages
English, Polish

Summary

Currently looking to secure a challenging and rewarding marketing role with a dynamic business in which I would like to contribute long term. I am looking for a role where the skills, knowledge and expertise gained throughout a successful career to date can be applied and further professional and personal development attained.

Education

University of Economics in Katowice
Master in Science

   Oct 2013
— Oct 2015

Conducted fully in English

University of Economics in Katowice
Bachelor of Science

   Sep 2010
— Jul 2013

Major: International Economic Relations

Experience

Monify Media
Reputation Manager

   May 2018
— Current

Responsible for analysis and creation of reputation strategy for clients. The main goal is to identify reputation issues, track them back to the internal environment of the business and develop & execute solutions. Responsible for reputation & content strategy development, execution and adjustments. The day-to-day tasks involve SEO, social media & blogs management, negative links removal, content management, copywriters management, online analysis, competition analysis and website management.

Island Pyramid Media Group / Phoenix Caribbean
Marketing Manager / Officer

   May 2016
— Oct 2017

Key Achievements:
● Created a vibrant social media profile for my client within the automotive industry which resulted in increased visibility online driving customer communication
● Consistently monitoring the competitor market to enable successful tailored campaigns which saw my client’s business recognized as reliable, honest and efficient.

Responsibilities​: Responsible for marketing and communications strategy building and execution based on the current brand recognition, actions, and competitors’ analysis. Contributed to a vast social media engagement, new promotional strategies, and compelling graphic designs resulting in higher “walk through the door” rate. Hence, increased brand recognition and revenue. Responsible for online strategy building and execution. Contributed to higher website, interesting and engaging online content, and improvement of Google AdWords strategies which resulted in decrease of the cost of online advertisement and increased its efficiency.

Reason for leaving​: My employment came to an end due to the destruction hurricane Irma caused in the British Virgin Islands.

Dunlop Conveyor Belting
Marketing Specialist

   Apr 2015
— Jun 2016

Responsible for market and competition analysis, strategy building and execution. Contributed to an increased lead generation and modernization of company’s sales and marketing strategy which resulted in increase​ ​of​ ​quotation​ ​requests,​ ​shorter​ ​and​ ​more​ ​efficient​ ​sales​ ​process.

Market & marketing research, promotional materials, online presence including social media and websites’ development and management, online promotion (i.a. AdWords & SEO), organisation of exhibition appearances, product marketing and market introduction, marketing advising and actions in Europe, Asia, South America, Africa and Middle East.

NNZ Group
Research Project Executive

   Dec 2014
— Mar 2015

Responsible for conducting market research of Polish firewood market. Produced a comprehensive report including solutions and recommendations which resulted in market entry and profitable operation based on credible​ ​data.

Conducting market research using two techniques: desk research and mystery shopper. Analyzing acquired data & preparing written presentation of the data and conclusions along with the recommendations for the expansion strategy.

Fixed-term contract (4 months)

Hilton Foods Group
Market Research Project Lead

   Jul 2014
— Sep 2014

Responsible for developing and conducting marketing research on the customers’ behavior in the meat section of Tesco stores and their decision-making process. Produced a report and presented solutions which contributed​ ​to​ ​more​ ​efficient​ ​and​ ​fact-based​ ​product​ and POS ​development.

This role was a 3 month FTC.


Multiple

   Mar 2012
— May 2014

In addition to my work history detailed above I carried out several fixed term contract / temporary assignments, details of which can be provided upon request.

Other Accomplishments: Guest lecturer at the University of Economics in Katowice .

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