Last Updated: 4th December 2018 (over 3 years ago)
Master in Science
— Oct 2015
Bachelor of Science
— Jul 2013
Marketing Manager / Officer
— Oct 2017
● Created a vibrant social media profile for my client within the automotive industry which resulted in increased visibility online driving customer communication
● Consistently monitoring the competitor market to enable successful tailored campaigns which saw my client’s business recognized as reliable, honest and efficient.
Responsibilities: Responsible for marketing and communications strategy building and execution based on the current brand recognition, actions, and competitors’ analysis. Contributed to a vast social media engagement, new promotional strategies, and compelling graphic designs resulting in higher “walk through the door” rate. Hence, increased brand recognition and revenue. Responsible for online strategy building and execution. Contributed to higher website, interesting and engaging online content, and improvement of Google AdWords strategies which resulted in decrease of the cost of online advertisement and increased its efficiency.
Reason for leaving: My employment came to an end due to the destruction hurricane Irma caused in the British Virgin Islands.
— Jun 2016
Market & marketing research, promotional materials, online presence including social media and websites’ development and management, online promotion (i.a. AdWords & SEO), organisation of exhibition appearances, product marketing and market introduction, marketing advising and actions in Europe, Asia, South America, Africa and Middle East.
Research Project Executive
— Mar 2015
Conducting market research using two techniques: desk research and mystery shopper. Analyzing acquired data & preparing written presentation of the data and conclusions along with the recommendations for the expansion strategy.
Fixed-term contract (4 months)
Market Research Project Lead
— Sep 2014
This role was a 3 month FTC.
— May 2014
Other Accomplishments: Guest lecturer at the University of Economics in Katowice .