Managing Director

Last Updated: 7th November 2019 (over 3 years ago)

United Kingdom


Phone Number


Age Range
55 to 64

Qualification Level
HNC/HND/City & Guilds

Arabic, English, Filipino, Tagalog


Success leading the implementation of general business, operations, and change management strategies for high-growth organisations.
An inspirational leader with repeated success guiding global business strategy through leveraging established and emerging technologies to achieve maximum operational impacts with minimum resource expenditures. Talent for launching programmes related to training and team development, restructuring and transformation projects, business turnaround strategies, succession planning, and supply chain development and management. Proven history of achievement working with recognised multi-national brands including Masy Holdings, Hydro Building Systems, AMS Baeshen, Campbell’s Grocery Products, and Hillsdown Holdings/Premier Foods. Expert communicator, negotiator, and collaborator; able to forge solid relationships with strategic partners and build consensus across multiple organisational levels.
Highlights of Expertise
• Strategic Management & Planning
• Financial & Commercial Acumen
• Contract Development & Negotiations
• Transformation & Process Improvement
• Organisational Design & Human Resources
• Training, Coaching & Mentorship
• Multimillion-dollar P&L Accountability
• Team Leadership & Development
• Stakeholder Engagement & Collaboration
• Communications & Interpersonal Skills
Key Business Sectors
Construction, Building Products, Architectural / Interior Products & Fit Out, Facilities Management, Engineering Services, MEP and Fabrication / Installation


Norwich City College
A Levels

   Sep 1979
— Jul 1981


Masy Holdings
Group Managing Director / NED

   May 2004
— Current

Reported directly to the Chairman and Board of Masy Holdings, a diverse group operating through six distinct companies in Construction, Building Products, Architectural / Interior Products & Fit Out, Facilities Management, Engineering Services and Fabrication / Installation with a $25M turnover and 150 staff. The company’s portfolio comprised of internationally recognised brands and Middle East JVs with MNCs including Dorma, Hafele, Sepalumic, and QRailing.
GROUP MANAGING DIRECTOR (2004 to 2016) – Bahrain Based
NON-EXECUTIVE DIRECTOR (2016 to Present) – UK Based
Managed the Group’s budget and P&L, with full responsibility for identifying and initiating corrective action when necessary.
• Oversaw the development and ensured efficient communication of business planning and company strategy across the organisation.
• Formulated and led the implementation of the company’s objectives to facilitate the delivery of strategic goals and objectives.
• Provided a clear vision and direction to foster teamwork, staff ownership, and development, as well as leading the execution of change to drive continuous processes improvement.
• Developed and instituted a perspective approach to support the assessment of the company’s strategic growth plans.
• Evaluated financial information to ensure accuracy and completeness and established defensible financial controls.
• Assessed and reviewed the performance of management and drove the accomplishment of the agreed strategic plans.
• Advised and integrated robust risk management controls and analysed international markets to prospect and identify potential business opportunities.
• Supported the recruitment and talent retention process and led the training, coaching and mentorship programmes for multi-cultural/cross-functional teams.
Key achievements:
• Led the expansion and diversification initiatives in new market segments and successfully improved the company’s revenue and profitability, in addition to enhancing stability and cash flow.
• Oversaw the efficient establishment of eight business units across six companies, with operations covering five countries within the Middle East.
• Built and maintained multiple, effective cross-selling networks, resulting in Group’s revenue growth from $2M to $25M in a period of ten years. Also, facilitated and generated a significant return on capital investment.
• Developed partnerships and negotiated successful establishment of Joint Ventures with French, German, and Indian multi-national corporations (MNCs).
• Streamlined the Financial and Operational Management functions and implemented MIS systems which improved cash flow and reduced working capital requirements.
• Promoted proactive communication with cross-companies and upgraded the process for reporting KPIs metrics to the stakeholders.
• Executed a cost control strategy by outsourcing key engineering functions to third-party offshore service providers, leading to a 40% reduction in service engineering expenditure.
• Developed clearly defined succession plans and coordinated coaching and mentorship schemes for the Executive team, enabling local management to assume senior management roles.

As Non-Executive Director since 2016, to monitor and provide support to the executive team while ensuring the interests of the company stakeholders are met, in addition to advising in all matters regarding acquisitions and disposals.

Hydro Building Suystems - Benelux
General Manager

   May 2003
— Jun 2004

Managed general business operations, staff, and maintained P&L accountability for a turnover of €20M for regions across Belgium, Netherlands, and Luxemburg.
• Developed an effective turnaround strategy, improved supply chain performance and led the business to achieve a €30K profit from a monthly loss of €150K.
• Optimised sales, cash flow, and profit margins through effective transformation and reorganisation of the team and sales channels.
• Introduced strict cost controls which enabled the minimisation of operating expenditures and capital requirements.
• Streamlined the supply chain and management reporting processes and ensured excellent customer experience by expediting the resolution of arising issues.
• Participated in the recruitment and oversaw the coaching of the new, succeeding local General Manager during the departure.

Hydro Building Systems Middle East
Head of Operations

   Feb 2001
— May 2003

Collaborated with local and international partners to rationalize and ameliorate procurement and supply functions, effectively reducing costs by 11% and improving delivery times by 52%.

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